Dresses, jewels, perfumes - on par with a modern version of King Midas. Nothing seems to elude the magic touch of Christian Dior,the couturier who in the aftermath of the WW2 gave women back their dream of feminine fashion, liberating them from the gray austerity of hard times.
It is to these three creative parts of the renowned maison that the American publishing house Assouline dedicated their new publication Dior, a captivating 3-Book Set. It runs through the exceptional story of the fashion house decade after decade, entrusting writer Caroline Bongrand with the fashion section and critic Jerome Hanover (both well-known writers for the French magazineL'Officiel) with the perfume and jewelrysections.
Three precious volumes that, with carefully-selected glossy photos from the maison's archives and quotes from Monsieur Dior himself, bring to light not only the grace of his superb creations, but also the most memorable moments of the old French fashion house - starting with the revolutionary invention of the New Look in the late 40s and the first spectacular photo shoots by Richard Avedon as well as the succession of amazing creative directors, including genius stylists such as Yves Saint Laurent,Gianfranco Ferrè and John Galliano.
Not only is Dior one of the most celebrated and universally-known luxury brands today, but it's also a name that, with the passage of time, has imprinted itself into the fabric of our collective thought as symbolic of class and refinement. This feeling pervades every one of Dior's creations - from the incredible jewels to the iconic fragrances. And let's not forget the maison's muses among which Mitzah Bricard and Dovima stand out in the past and Milla Jovovich and Charlize Theron stand out as present day testimonials. A look at a fashion house that for over 60 years has continued to surprise us.